Effective Recruiting and Retention Strategies for CPA Firms
July 15, 2025 1PM EST
Presenters:
Nancy Damato and
Stacie Malgieri
Delivery Method: Group Internet-Based
Field of Study: Business Management Organization
Course Description:
In today’s competitive accounting landscape, attracting top talent and keeping staff engaged requires more than just a compelling job offer; it demands a strategic marketing approach tailored to highlight your firm’s unique culture, values, and opportunities for growth. Join Nancy Damato, President and Senior Consultant, and Stacie Malgieri, Digital Marketing Consultant at Accountants Advisory Group, for an insightful webinar to explore innovative marketing strategies to captivate the interest of potential candidates. Nancy and Stacie will also address how your firm can foster a workplace environment that encourages long-term engagement and loyalty among current employees.
Learning Objectives:
• Discover how employer branding and firm culture can help attract qualified candidates who are culturally aligned.
• Learn how to develop compelling recruiting content across your website, social media, and job listings.
• Explore ways to effectively use social media to connect with candidates and showcase your firm’s culture.
• Understand how to empower employees to advocate for your firm and strengthen your employer brand.
• Gain insights into using metrics and analytics to evaluate and improve your recruiting strategies.
Register Here
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